Operators have had to embrace technology to keep tenants informed about issues and services
This article looks at the components for marketing a BTR development and suggests the personalisation of customers is becoming increasingly important
Council officers and elected members need to be up to speed when it comes to understanding the differences between BTR and for-sale housing
Here are the golden rules to follow if you want to develop a successful Build to Rent product
Branding is more than just a logo, it's the summation of your entire Build to Rent offering
New apps can turn your customer’s mobile phone into a digital wallet for selected local vendors chosen by the operator, unlocking new revenue streams, increasing satisfaction, and improving community integration.
The customer lifetime value (CLV) metric is employed in many industries to measure the customer's total revenue generated over their relationship with your brand. However, the real estate market is currently not widely exploring the benefits.
Facilities for working from home is now something Build to Rent developers must consider
How placemaking best practices create differentiation and validate investment decisions.
Step-by-step guide to selecting a new software provider for Build to Rent assets.