Gathering and acting on resident insight is how the Build to Rent industry will future-proof its products and continue to be relevant to investors and customers alike.
Here's four steps which illustrate how to establish an effective branding proposition in a new Build to Rent scheme
How placemaking best practices create differentiation and validate investment decisions.
Flat sharing can be a match for customers and for operators.
Regular mystery shopping provides a snapshot of your practices and operating standards, allowing targeted changes to stay focused and accurate to your brand promise
The customer lifetime value (CLV) metric is employed in many industries to measure the customer's total revenue generated over their relationship with your brand. However, the real estate market is currently not widely exploring the benefits.
New apps can turn your customer’s mobile phone into a digital wallet for selected local vendors chosen by the operator, unlocking new revenue streams, increasing satisfaction, and improving community integration.
This article breaks down the risk areas for BTR into investment, development and design and highlights the key areas which investors and developers need to consider
Branding is more than just a logo, it's the summation of your entire Build to Rent offering
Here are the golden rules to follow if you want to develop a successful Build to Rent product
This article demonstrates the value of including the operator throughout the development process, supported by case studies
Using a sector-approved set of measures provides a benchmarking opportunity for business practices and operating standards, allowing a constant fine-tuning of actions and operations.